Web Designing: 6 Tips for a traffic friendly Web Page

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There is no magic wand that you will wave over your website to make it attractive to consumers. There is no secret formula to web designing that will make people visit your website again and again, but there are definitely some handy tricks of the trade that you could follow to make all this and more come true. Your website should also be light so that it loads quickly in poor bandwidth and it should also provide necessary content up front.

These handy little tricks will make your website more appealing to people and make them want to read your content and pass the link onto others:

  • Fast Page Load: The key factor in determining steady traffic to your website is how quickly the pages load. No matter what the quality of the internet connection of the reader, they always have more content to read, more images to view and more content to download. Speed is itself a very tragic thing; it is only noticed in its absence. If you follow these tips, your pages will never be slow and this will make readers stay in your website for longer durations. 
  • Short And Informative Pages:  Writing content for a paper is different than writing content for a website. People mostly take an overview of the website first before reading the information provided. Thus, you want to give the readers what they want directly rather than spinning the yarn just like you would do for newspapers. But you should not omit necessary information that some users might want to read.
  • Proper Navigation System for Website: Navigation system of the website is what makes the users stay for long. If the basic link structure of your website is such that people can navigate from one page to the other without much hassle, just like turning a magazine or a newspaper, they will be interested in reading what you have to offer.
  • Small Images: A big mistake most people commit is by uploading shot photos directly to the website without resizing them. If they photos have high quality and large size, they are bound to be heavy and will create immense problems in page load in slow or mediocre internet connections. Keep in mind to resize your images with the help of photo editing softwares before uploading them to your website.
  • Colors Play An Important Role: We should always remember that web pages are for the World to see. Even if a particular page is meant for a particular country to see, it will still be visited by anyone who comes across it. So there should be a proper usage of colors so that it appeals to majority of the people over the world. 
  • Global Content Writing: Due to the global nature of webpages, we should also not forget that even if the content is target specific, it will be accessed by people from all over the world. So one should make sure that common things like currency, date, time, measurement etc. are clearly stated so as to avoid confusion. 
And finally, Contact information is a basic reminder to people that the webpage is actually being administered by a different person. By putting contact details in your website you gain the trust of your readers. It accredits the originality of your content. They can also contact you in case they have any problems or queries. 

Aarti Informatics lead in development and invention of the industry’s most advanced information technologies.

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